1.
a term to describe all activities needed for a product or service
2.
a special feature of a product differentiating it from the rest
3.
unique name of a product
4.
when consumers buy form the same brand repeatedly
5.
image or identity given to a product
6.
a container or wrapper to protect product
7.
the stages the product will go through
8.
a way of keeping product at maturity stage
