1.
all of the elements that make a sports game more than just a game
2.
concerned with appearance
3.
in-game or in-concert activities designed to entertain and advertise to consumers
4.
activities associated with the sale or distribution of a sports or entertainment event
5.
the number of times an ad is seen
6.
the attempt to try to get fans to buy tickets before the season starts
7.
offer fans tickets to all of a team’s games in one price
8.
replaces the ticket with a bar code
9.
attempt to boost attendance for a night, by providing special promotions to fans